Subject line for this email was: "Does anyone read this stuff?" By clicking on the email, the recipient "listens" to an announcer explain what the "Speak Visually" concept is all about. By clicking on any of the "snapshots" below, the viewer can watch a variety of client videos and how they operate within the website structure. The provocative and hard hitting subject line stimulated a high open rate, but a lower percentage of click throughs.
Results: 40% opens, 21.2% click throughs to video page
(View the "Speak Visually" sales page by clicking here or on image above.)
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